Play & Toys

Shop baby and kids toys in Singapore at Baby Central. Discover educational toys, developmental toys and fun play essentials for babies, toddlers and young children.

Play & Toys
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The highest price is $759.20
  • Crayola Pip Squeaks & Paper Store Set
    Sold out

    Crayola Pip Squeaks & Paper Store Set

    Crayola Pip Squeaks & Paper Store Set
    $28.40 $35.50
  • Crayola Colored Pencils, 50 Count Long
    Up to 20% OFF

    Crayola Colored Pencils, 50 Count Long

    Crayola Colored Pencils, 50 Count Long
    $20.40 $25.50
  • Crayola Washable Super Tips Markers (50 Colors)
    Up to 20% OFF

    Crayola Washable Super Tips Markers (50 Colors)

    Crayola Washable Super Tips Markers (50 Colors)
    $23.92 $29.90
  • PLANTOYS Highway Maintenance
    Up to 20% OFF

    PLANTOYS Highway Maintenance

    PLANTOYS Highway Maintenance
    $23.92 $29.90
  • PLANTOYS Construction Set
    Up to 20% OFF

    PLANTOYS Construction Set

    PLANTOYS Construction Set
    $52.72 $65.90
  • PLANTOYS Cone Sorting - Unit Plus
    Up to 20% OFF

    PLANTOYS Cone Sorting - Unit Plus

    PLANTOYS Cone Sorting - Unit Plus
    $39.92 $49.90
  • PLANTOYS Cupcake Set
    Up to 20% OFF

    PLANTOYS Cupcake Set

    PLANTOYS Cupcake Set
    $39.92 $49.90
  • PLANTOYS Breakfast Menu
    Up to 20% OFF

    PLANTOYS Breakfast Menu

    PLANTOYS Breakfast Menu
    $31.92 $39.90
  • Classic World Mathematics Learning Game
    Up to 50% OFF

    Classic World Mathematics Learning Game

    Classic World Mathematics Learning Game
    $10.45 $20.90
  • Classic World Castle Keys
    Up to 54% OFF

    Classic World Castle Keys

    Classic World Castle Keys
    $5.90 $12.90
  • Trixie Wooden animal car with trailer
    Up to 30% OFF

    Trixie Wooden animal car with trailer

    Trixie Wooden animal car with trailer
    $34.93 $49.90
  • Skip Hop Celestial Dreams Musical Raccoon Stroller Toy
    Up to 20% OFF

    Skip Hop Celestial Dreams Musical Raccoon Stroller Toy

    Skip Hop Celestial Dreams Musical Raccoon Stroller Toy
    $19.92 $24.90
  • Moulin Roty Les Petites Merveilles String Telephone
    Up to 20% OFF

    Moulin Roty Les Petites Merveilles String Telephone

    Moulin Roty Les Petites Merveilles String Telephone
    $18.32 $22.90
  • Haakaa Silicone Shape Puzzle - Starlight
    Up to 30% OFF

    Haakaa Silicone Shape Puzzle - Starlight

    Haakaa Silicone Shape Puzzle - Starlight
    $23.73 $33.90
  • Quut Toys Lili
    Up to 30% OFF

    Quut Toys Lili

    Quut Toys Lili
    $13.93 $19.90
  • Quut Toys Squeezi - Submarine
    Up to 30% OFF

    Quut Toys Squeezi - Submarine

    Quut Toys Squeezi - Submarine
    $19.53 $27.90
  • Quut Toys Beedi - Fish
    Up to 30% OFF

    Quut Toys Beedi - Fish

    Quut Toys Beedi - Fish
    $19.53 $27.90
  • Le Toy Van London Train Set (120 Pieces)
    Up to 40% OFF

    Le Toy Van London Train Set (120 Pieces)

    Le Toy Van London Train Set (120 Pieces)
    $273.00 $455.00
  • Le Toy Van New York Car Set
    Up to 30% OFF

    Le Toy Van New York Car Set

    Le Toy Van New York Car Set
    $24.50 $35.00
  • Le Toy Van Binoculars
    Up to 30% OFF

    Le Toy Van Binoculars

    Le Toy Van Binoculars
    $24.50 $35.00
  • Ooly Stamp-A-Doodle Double-Ended Markers- Set of 12
    Up to 20% OFF

    Ooly Stamp-A-Doodle Double-Ended Markers- Set of 12

    Ooly Stamp-A-Doodle Double-Ended Markers- Set of 12
    $19.12 $23.90
  • Skip Hop Zoo Tip & Spin Boat - Shark/Narwhal

    Skip Hop Zoo Tip & Spin Boat - Shark/Narwhal

    Skip Hop Zoo Tip & Spin Boat - Shark/Narwhal
    $19.90
  • Skip Hop Zoo Outdoor Adventure Playset - Monkey
    Up to 57% OFF

    Skip Hop Zoo Outdoor Adventure Playset - Monkey

    Skip Hop Zoo Outdoor Adventure Playset - Monkey
    $15.00 $34.90
  • Manhattan Toy LEGO Harry Potter - Lord Voldemort Plush
    Up to 88% OFF

    Manhattan Toy LEGO Harry Potter - Lord Voldemort Plush

    Manhattan Toy LEGO Harry Potter - Lord Voldemort Plush
    $7.69 $69.90
  • Ooly Astronaut Graphite Pencils - Set of 12
    Up to 20% OFF

    Ooly Astronaut Graphite Pencils - Set of 12

    Ooly Astronaut Graphite Pencils - Set of 12
    $7.92 $9.90
  • Ooly Set The Scene Transfer Sticker Magic - Let's Go Camping
    Up to 20% OFF

    Ooly Set The Scene Transfer Sticker Magic - Let's Go Camping

    Ooly Set The Scene Transfer Sticker Magic - Let's Go Camping
    $11.92 $14.90
  • Ooly Scented Stickers - Dressed to Impress
    Up to 20% OFF

    Ooly Scented Stickers - Dressed to Impress

    Ooly Scented Stickers - Dressed to Impress
    $8.72 $10.90
  • Ooly Mighty Mega Markers Jumbo Size - Set of 8
    Sold out

    Ooly Mighty Mega Markers Jumbo Size - Set of 8

    Ooly Mighty Mega Markers Jumbo Size - Set of 8
    $11.92 $14.90

Creative play is an essential part of childhood development, helping children build motor skills, creativity and confidence. At Baby Central, we offer a thoughtfully curated collection of baby toys, toddler toys and educational toys in Singapore designed to support learning through play.

Our range includes sensory toys for infants, activity centres for early development, building toys for problem-solving, and imaginative play sets that inspire creativity. From tummy-time play gyms to wooden toys, ride-on vehicles and art supplies, every toy is chosen with safety, durability and developmental benefits in mind.

Whether you're looking for a first toy for a newborn, engaging toys for toddlers, or fun learning toys for preschoolers, our collection offers something for every stage of childhood.

What toys are best for newborn babies?

Newborn toys that stimulate the senses such as high-contrast toys, rattles and soft sensory toys are ideal.

What toys help toddler development?

Toys like stacking blocks, puzzles and shape sorters support problem-solving, motor skills and creativity.

Are wooden toys safe for babies?

High-quality wooden toys are durable, non-toxic and designed to be safe for young children.